Instagram & Your Brand: It’s Not Just Business, It’s Personal (Track: Content & Community)

Instagram & Your Brand: It’s Not Just Business, It’s Personal (Track: Content & Community)

November 05 | 12:35 PM - 1:15 PM (ET)

What impact does being more personal on social media, and especially Instagram, have on salon pros and salon businesses' bottom line and the type of clientele they attract? But also, where's the line? Join panel host Zoé Bélisle-Springer for a discussion about tone, voice and messaging with CosmoProf Beauty Artistic Team Member Christina KreitelNatalie Boos from The Business Of Balayage & Christopher Smith, Modern Salon & L'Anza Healing Artist.

Grand Ballroom

Content and Community:  Emceed by Modern Salon Editor-in-chief Alison Alhamed

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